Marketing and Promotion on eBay:
Get Noticed and Drive Your Sales
As an eBay seller you have a variety of selling tools at your fingertips, from the most simple eBay selling form to auction management systems that can help you to sell hundreds or thousands of items at once. Learn more about them and decide which one works best for you.
Get the Title Right
Sellers often spent time optimizing their eBay action listings, but sometimes the focus of their attention should also be on their listing titles, since it is titles that generate search results and titles that influence users to click on them.
Sellers often spent time optimizing their eBay action listings, but sometimes the focus of their attention should also be on their listing titles, since it is titles that generate search results and titles that influence users to click on them.
Maximize Bids by Timing Your Listings
How to improve the number of bids your auctions receive and the total sale value that you achieve, simply by adjusting your timing.
How to improve the number of bids your auctions receive and the total sale value that you achieve, simply by adjusting your timing.
Using Promotional Goods to Drive Repeat Sales
It's not for every seller, but if you're selling in high volumes and see the potential for a large percentage of repeat sales, giving custom promotional goods to your customers may be a way to increase your revenue over the long term.
It's not for every seller, but if you're selling in high volumes and see the potential for a large percentage of repeat sales, giving custom promotional goods to your customers may be a way to increase your revenue over the long term.
Five Ways to Promote Better on eBay
Because promotion is everything when it comes to sales, here are five low-overhead techniques to improve your visibility and to drive views and sales.
Because promotion is everything when it comes to sales, here are five low-overhead techniques to improve your visibility and to drive views and sales.
Five Fun Marketing Techniques
Marketing doesn't always have to be about professionalism and correctness; sometimes it can be lighthearted and fun for buyers. Here are five proven marketing techniques that buyers will love.
Marketing doesn't always have to be about professionalism and correctness; sometimes it can be lighthearted and fun for buyers. Here are five proven marketing techniques that buyers will love.
Six Ways to Maximize Your Visibility
If you want to get the best price possible for your items, it's not enough just to list them. You've also got to be sure that they appear in search results. Here are some tips to make that happen.
If you want to get the best price possible for your items, it's not enough just to list them. You've also got to be sure that they appear in search results. Here are some tips to make that happen.
Opening an eBay Store
eBay Stores provide a very inexpensive, long-duration listing format and a wealth of selling tools to sellers who deal in high-volume commodity or high-cost, low-demand goods.
eBay Stores provide a very inexpensive, long-duration listing format and a wealth of selling tools to sellers who deal in high-volume commodity or high-cost, low-demand goods.
Drive Sales with Markdown Manager
Markdown manager gives eBay store owners the ability to hold "sales" during which selected items in their inventory will be visibly discounted in order to encourage sales.
Markdown manager gives eBay store owners the ability to hold "sales" during which selected items in their inventory will be visibly discounted in order to encourage sales.
Sell Your Item at a Fixed Price
Though the most visible eBay item listings are presented by and large in the auction format, there are other formats available to sellers who want to sell at a fixed price.
Though the most visible eBay item listings are presented by and large in the auction format, there are other formats available to sellers who want to sell at a fixed price.
Offering Third-Party Warranty Coverage to Buyers
If you're just starting out as a seller, you may choose to offer buyers your own warranty—but if something goes wrong, you'll be liable for the cost of repair or replacement. If you're selling eligible items, it can make much more sense to offer third-party warranty products to interested buyers.
If you're just starting out as a seller, you may choose to offer buyers your own warranty—but if something goes wrong, you'll be liable for the cost of repair or replacement. If you're selling eligible items, it can make much more sense to offer third-party warranty products to interested buyers.